Life may give you second chances, but the prospects reading your InMails won’t. Unlike cold emails, you can’t send multiple follow-ups to get a reply. You have one chance, and if they don’t accept your InMail request, your LinkedIn outreach efforts will fizzle out. And yes, you can send them a LinkedIn connection request with a personalized note. But that has a serious word limit. With such little information to share, what are the odds they’ll care about what you’ve…
“To have or not to have links” If Prince Hamlet was an outbound sales rep, he would have uttered the above statement in a dilemma while sending cold emails. His…
“Hi, my name is Edward, and I work for Telly, Inc. Would you be interested in purchasing a satellite phone?” If only introducing yourself in a sales email was that…
As a salesperson who is doing cold email outreach, what keeps you up at night? For most, it’s spam filters. Those pesky little gatekeepers decide who gets to land in the…
If you’re pouring all your creativity into perfecting your email content and leaving your cold email subject line as an afterthought, you’ve found the culprit for your underperforming campaigns. 33%…
Cold calling is not everyone’s cup of tea. In fact, it is much like matcha. Some appreciate it for its long-term benefits despite the painfully bitter taste it leaves. But…
Discovery calls are a lot like jigsaw puzzles; as much about the big picture as they are about every little piece. And they demand a healthy dose of deliberation, discipline,…
To send or not to send cold emails. Is it even legal to send a lot of cold emails? Well, until there’s a better, more respectful way to reach a…
Knock, knock! Who’s there? Cold call. Cold call, who? The classic sales technique that has weathered the storms of time and technology. Is it still relevant? Why, yes. Cold calling…
Throughout history, we’ve seen the rise of obelisks—slender, tapering monolithic structures—that cast a shadow on the ground based on how the sun moves through the day. Ancient Egyptians, who first…
