To personalize or to scale. This was a dilemma sales outreach faced every day. To personalize every email meant investing a ton of time. And accepting that you could only…
Traditionally, salespeople persuaded buyers to purchase a product or a service from the get-go. However, since the dawn of the information age, consumer behavior has changed widely. B2B Prospects spend…
“Hey beautiful! What a smile. Would love to connect!” “Hi, It will be a privilege to add you to my professional network.” “Hi Amy, Would you be interested in checking…
Your main goal as a salesperson is to book more meetings. So you perform more and more activities to get there. More emails. More calls. More tasks. More LinkedIn touches.…
Many organizations wait until something breaks to fix it. However, this may further stir up problems that could have been nipped in the bud. Because you’ve already lost revenue by…
When you prospect only one lead within an organization, you’re at a greater risk of losing the entire account. Because your outreach efforts come to a standstill when a prospect…
As a salesperson, your hands are full at all times. You’re forced to juggle activities that build pipelines – like researching accounts, personalizing your outreach, and talking to prospects -…
Sales teams in the past have typically followed their intuition when making decisions. But, you don’t have to shoot in the dark anymore. Your prospect base is a treasure trove…
When you manage a large database of prospects, it can quickly become unmanageable when prospects are left unorganized. Over time it can snowball into a massive prospect pile that makes…
It all started with a question. Praveen, our Chief Revenue Officer, approached our sales team and asked, “What’s our prospecting mileage?” Uh-oh. Silence. “I mean, how many meetings do we…